The Challenge
Carvago, the largest European online platform for selling used cars, was entering the Czech Republic and the Western Balkans markets. The company asked us to create an enduring communications strategy. 
 

The solution
Innovative and memorable digital and OOH marketing campaigns with a high-profile event launch that resonated with the local audiences, effectively conveying Carvago's brand values, and drive market penetration and customer engagement in these new regions.
 

The response
In the first 3 months only, the campaign generated over 15m+ audience reach, 150k active online users and 1 million euro in revenue, in the Western Balkans alone.